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Advertising Frontpage Marketing

Review On HSBC’s Campaign “Lift”- from Grey London

This day and age, the idea of establishing and growing a business has inspired people through marketing tools such as articles, infographics, podcasts and videos. Enlivening the spirit of entrepreneurship has and will be ignited in many still but the act of encouraging professionalism and relationships between those who you work with, can only be […]

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Marketing Social Media

The Decline of Facebook’s Organic Reach

Since 2014, business pages have been summoned to expect a drastic fall in the organic reach to engage their fans and followers on Facebook. This has made many marketers and analysts mad at Facebook for further narrowing the algorithm down to such a low percentage that it has gotten strenuous for social media marketers to […]

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Business

How to Value Your Business

Setting a business valuation is one of the most challenging facets for entrepreneurs today. There are companies that can set the value of your business for you, they are hardwired in applying either one or multiple methods of valuation to set a suitable and realistic value of your business: and also you can get the […]

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Marketing News Social Media

Facebook Now Supports GIFs, But Not On Business Pages

After Twitter joined in by adding GIFs to its tweets in 2014, Facebook has now dived in by supporting GIFs on desktop and mobile devices. So, you can finally post GIFs to Facebook! After Facebook confirmed that it will now support GIFs (animated images) in its News Feed, they stated that initially not everyone will […]

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Marketing

5 concrete reasons to know more about SEO in 2015

There has been a drastic but effective fundamental change in the world of SEO this year and it’s going to change again! But one thing’s for certain, that whatever you do for your website from initiating your online “creative” presence, copywriting, development & IT to marketing strategies including social media: everything is leading you towards […]

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Design

The Art of Minimalism in Designing

The immediate circle of minimalist web design, the concept and purpose of it expresses simplicity and style like never before. The introduction of minimalism in web designs has been swaying around for some time, and now it has emerged as contrastive to a more defined design form for web designers since people prefer less cluttered […]

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Advertising Marketing

Native Advertising: Knowing How it Works

Native Ads aren’t the new hot marketing strategy in advertising, it has existed but been misunderstood which makes it more unknown and forgetful.  What it is is one of the most fastest and effective tactics that businesses can adopt to distribute their “sponsored content” more appropriately and gaining a good interaction level & ultimately conversions. […]

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Business

3 Steps To Make It On Your Own With Your Small Business Idea

Everyone wants to make it on their own, start their own business from scratch and build something that changes the pace of the world. An extant business idea is multifold and one can achieve so much by just starting off from a small family office with the right facts and numbers. But what about when […]

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Frontpage

The Brainstorming Argument

Why brainstorming is opting out for creative thinking. And what can we do to adopt effective brainstorming sessions.  Opening for a good brainstorming session has become monotonous yet effective in the process for creating of solutions for problems in any business. Since “brainstorming” has become a dirty word in the business world, people are choosing […]

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Frontpage

Our Take on MassRoots (The Voice of the Cannabis Community)

When I read about this social network, it seemed exciting and distinctive, not because the rest of social media is “teaching” us otherwise, but for the simple reason that with this social network, MassRoots, we have just surpassed the limitation of self-expression and independence. People can not only be the end users of cannabis, a […]

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Marketing

The “Influence” in Marketing

Persuading your customers to expose your brand on their social media profiles such as Facebook, Twitter, YouTube, etc. is the most effective marketing practice for the ‘millennial’ age. This way your customers can introduce you to other rubric buyers, online primarily, much better than what you can do. A simple yet provocative Word Of Mouth […]

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Frontpage

Connect better with a selfie

Wouldn’t it be more twenty-first century of us to make new business contacts, meet existing customers and potential customers in seminars and conferences by enthusiastically offering to take a selfie with them? It’s really simple to take that socially inclined step and once it’s done, it makes you meet new people and engage in new […]

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Marketing

How to present an outstanding About Us page for your business

The perfect combination of a good About Us page + an already online brand page can be exhausting and at the same time unsettling because you have so much to write about your business that you don’t know where to start writing from. This article may not give you a bulls-eye answer to that problem […]

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Business

5 Ways To Raise Sales

It’s fairly uncomplicated to open an online retail store, thanks to technology mad hatters and human thirst for curiosity. People want to buy online, now more than ever! And as it is simple to “open” the online store, it is much more important to build and maintain a good, easy and friendly environment on your […]