Categories
Marketing Social Media

Tracking Social Media Metrics In Simple Steps

  When your client asks you for a social media progress report for the previous month, what’s your feedback? Even though there are hundreds of social media metrics you could be tracking, the real question is, do you know which out of those hundreds you’ll find most useful to work with? Are you sure you […]

Categories
Content Marketing

How to Increase Your Content’s Linking Potential

What happens when you decide to do something new? Take on a task that you know you can perform, and may be you have even mentally and theoretically trained yourself to perform it, what happens then? You still end up making so many errors and feel frustrated about it. Now this is isn’t some philosophical […]

Categories
Marketing News Social Media

Much Awaited Instagram Feature: Now You Can Switch Accounts On Instagram

Now, Instagram users can access multiple accounts by quickly and effortlessly navigating between one or more additional accounts through Profile Options > Add Account. Then just enter the username and the password of the account you’d like to add. Once, you’ve added one new account, you can add more by tapping the username at the […]

Categories
Business Design Frontpage

Live Chat Support to Discover Flexibility for Your Business

The beginning of any website page design is primarily focused on navigation, color, text, CTAs, and to-the-point information provided about the business. How can you bring in more flexibility between you and your visitors after they’ve discovered your website and what it offers? How can you broaden the communication funnel beyond content and visual elements, […]

Categories
Frontpage

Top 10 Fun Christmas Apps for iPhone & iPad

While there are apps available for iPhone and iPad for moments of happiness, to entertainment, to dedicated physical training, and to sadness, there are many popular fun Christmas apps to usher in to make the celebration bigger than ever. If you’ve been gifted an iPhone or iPad this Christmas, it’s time you delve deeper into […]

Categories
Business

Improving Existing Business Checklist

While some of us are content with working a 9 to 5 job, there are some who have the privilege and opportunity to start their own business. They are the ones who want to work for themselves, set their own working hours and be their own boss. While there’s nothing wrong in having such kind […]

Categories
News

Express Better With New Facebook Tools

After the anticipation of a ‘dislike’ button, Facebook has finally introduced a brand new concept to express views. Facebook is taking reactions to the next level by making it more empathetic with 6 new emojis: love, laughter, happiness, astonishment, sadness, and anger. You can choose from any one of these buttons, including the standard ‘like‘, […]

Categories
Marketing News Social Media

Instagram gets a Landscape and Portrait Orientation Update

In addition to square posts, Instagram users can now share photos and videos in both landscape and portrait orientation. Square format posts have been everlastingly popular on Instagram, but, lately, users have been using image tools like ‘Squareready‘ to fit either a landscape or portrait photograph onto a square format, leaving white or any other […]

Categories
Marketing News Social Media

New Feature: View Twitter tweets on Google search result

Google results will now show tweets based on your search term and its popularity on Twitter. Previously, Google search result pages would only show visible links to Twitter profiles and pages, and not display the tweet of a particular profile yet. For example, searching for “Manchester United Twitter” or “man utd” will show you both […]

Categories
Frontpage News

How Not Knowing Portent’s Content Idea Generator Makes You a Rookie

Portent.com that provides Search Engine Optimization services has its own Content Idea Generator, which you can use if you’re looking for some outsourced information for your title. You can make use of this tool here, and enter a word or phrase (your subject) that your article is mostly about. Like if you’re curating an article […]

Categories
Marketing Social Media

Understanding the True Nature of Hashtags

Hashtags have become a stereotype in terms of discovery and popularity. Everyone uses hashtags for their personal photos, and also those for business purposes. Since the usage of them is widely popular and common amongst everyone, it’s time to unlock the true nature of a hashtag and what power does it hold online. The nature […]

Categories
Advertising Frontpage Marketing

Review On HSBC’s Campaign “Lift”- from Grey London

This day and age, the idea of establishing and growing a business has inspired people through marketing tools such as articles, infographics, podcasts and videos. Enlivening the spirit of entrepreneurship has and will be ignited in many still but the act of encouraging professionalism and relationships between those who you work with, can only be […]

Categories
Marketing Social Media

The Decline of Facebook’s Organic Reach

Since 2014, business pages have been summoned to expect a drastic fall in the organic reach to engage their fans and followers on Facebook. This has made many marketers and analysts mad at Facebook for further narrowing the algorithm down to such a low percentage that it has gotten strenuous for social media marketers to […]

Categories
Marketing News Social Media

Facebook Now Supports GIFs, But Not On Business Pages

After Twitter joined in by adding GIFs to its tweets in 2014, Facebook has now dived in by supporting GIFs on desktop and mobile devices. So, you can finally post GIFs to Facebook! After Facebook confirmed that it will now support GIFs (animated images) in its News Feed, they stated that initially not everyone will […]

Categories
Advertising Marketing

Native Advertising: Knowing How it Works

Native Ads aren’t the new hot marketing strategy in advertising, it has existed but been misunderstood which makes it more unknown and forgetful.  What it is is one of the most fastest and effective tactics that businesses can adopt to distribute their “sponsored content” more appropriately and gaining a good interaction level & ultimately conversions. […]

Categories
Business

3 Steps To Make It On Your Own With Your Small Business Idea

Everyone wants to make it on their own, start their own business from scratch and build something that changes the pace of the world. An extant business idea is multifold and one can achieve so much by just starting off from a small family office with the right facts and numbers. But what about when […]

Categories
Frontpage

The Brainstorming Argument

Why brainstorming is opting out for creative thinking. And what can we do to adopt effective brainstorming sessions.  Opening for a good brainstorming session has become monotonous yet effective in the process for creating of solutions for problems in any business. Since “brainstorming” has become a dirty word in the business world, people are choosing […]

Categories
Marketing

The “Influence” in Marketing

Persuading your customers to expose your brand on their social media profiles such as Facebook, Twitter, YouTube, etc. is the most effective marketing practice for the ‘millennial’ age. This way your customers can introduce you to other rubric buyers, online primarily, much better than what you can do. A simple yet provocative Word Of Mouth […]